For the April 2018 edition of PR Week Magazine, young female designers were invited to submit original artwork for the cover design. The only rule: celebrate women leadership. With so many examples of strong women in our culture today, it was difficult to select any specific face for the cover. Moreover, women leaders are present in countless disciplines and are connected to one another, so how could any particular person be chosen to represent the whole of women leadership? Wanting to find a creative solution to this question, a custom block typeface was developed and then laid out in a tight grid. When stacked together, the word “WOMEN” began to create a brick-wall appearance to highlight the strength of the women supporting women.

Roles: graphic design, typography, vector art design, composition + layout, color theory, pattern design

Deliverables: custom typeface, magazine cover, poster, social post